Brothers and
entrepreneurs.

We know what it takes to build a business because we’ve done it. Now we want to help good local operators build theirs.

Good businesses
deserve to be seen.

As an owner, you find customers, hire people, fix problems, and make decisions with your name on the line.

We’ve both done that. We know good marketing can create more opportunities for local business owners, their teams, and their families.

We want to work with service businesses and local practices whose owners work hard, care about their customers, and want to keep improving.

Brand & marketing
Zach Goldstein

Zach Goldstein

Built a consumer brand.
Learned what earns trust.

Zach founded Public Rec, a leisure apparel brand, and grew it to $40 million in revenue with a team of 30 people. He later sold the business to No Bull. Building the brand meant understanding direct marketing, customer pain points, e-commerce, social media, and the many decisions that come with leading a team.

He brings the perspective of someone who has had to attract customers, protect a reputation, and make the whole business work.

Software & technology
Josh Goldstein

Josh Goldstein

Built recruiting software.
Connected people to opportunity.

Josh built Underdog, a bootstrapped recruiting software business that grew to over $3 million in revenue with a team of 25 people. He later sold the business to a strategic buyer. He led sales and marketing and worked through the operating challenges of growing a team and serving customers.

He brings experience running a software business and using AI, with an interest in technology that helps people do better work.

Our commitment

Because you’re
in good company.

We care about your success because we know what it takes to run a business. We take responsibility for our work, explain what we’re doing, and keep learning how to help you better.

Let’s talk about
your business.

Tell us what you do, who you serve, and where you want to go.

Let’s talk about your business.

Book a 30-minute video call with Josh. Choose a time that works for you.

Calendar not loading? Open the booking calendar or email hello@ingoodcohq.com.